GeorgiaBird
06-20-2008, 05:23 PM
From wsj.com tonight...
Disney's ESPN network is in talks to form a partnership with the NFL's NFL Network, according to people familiar with the situation. A deal would bring a face-saving end to an embarrassing episode for the NFL and a bitter standoff between the league and four major cable operators. The dispute kept live pro football games on Thursday and Saturday nights out of many American homes.
NFL had the country's most popular sport, live games, and apparently could not make it on its own. MLB has a less popular product for television, but does have the advantage of already securing better cable real estate thanks to the whole Extra Innings mess from last year. So they will not be on the sports tier.
But I have long suspected that the MLB network will be a bomb. I am a huge hockey fan and hardly ever watch the NHL Network. I can't imagine really sitting around watching MLB Network unless there is a game on, and I have Extra Innings for that. (Add to it the relative failure local sports networks have been in some markets where teams went out on their own vs. the local Fox affiliate.)
So any thoughts? A few years ago this was the wave of the future. I fear by the time MLB gets it off the ground, it is going to be a thing of the past almost.
Disney's ESPN network is in talks to form a partnership with the NFL's NFL Network, according to people familiar with the situation. A deal would bring a face-saving end to an embarrassing episode for the NFL and a bitter standoff between the league and four major cable operators. The dispute kept live pro football games on Thursday and Saturday nights out of many American homes.
NFL had the country's most popular sport, live games, and apparently could not make it on its own. MLB has a less popular product for television, but does have the advantage of already securing better cable real estate thanks to the whole Extra Innings mess from last year. So they will not be on the sports tier.
But I have long suspected that the MLB network will be a bomb. I am a huge hockey fan and hardly ever watch the NHL Network. I can't imagine really sitting around watching MLB Network unless there is a game on, and I have Extra Innings for that. (Add to it the relative failure local sports networks have been in some markets where teams went out on their own vs. the local Fox affiliate.)
So any thoughts? A few years ago this was the wave of the future. I fear by the time MLB gets it off the ground, it is going to be a thing of the past almost.