We'll never know, but I think this is at least partially because they were in the process of selling the team. I don't think the principals in a deal like that want the numbers changing significantly within a certain period. Again, I'm not expert, but that's my assumption. The Commanders did the same thing last year.
Funny thing is that you could be 100% right about JA, but the circumstances of his tenure might go down as the most successful controlling owner (or whatever his title was) maybe ever (or certainly one of the best). That could be true regardless of his likeability, greed, persona, etc.