I don't think you have a solid grasp on the collectable market. I've seen crowds around the guy putting out Pokemon cards at Walmart before.
That one listing had a supply of 19 dolls, this isn't one guy waiting 7 hours to turn a 40 dollar ticket into 300 bucks.
I mean it took me 10 seconds to find the listing but if you want to act as if reselling isn't going on, I won't be bothered to stop you.